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Punish the ‘Natural’ and Organic Traitor Brands: Download Your Boycott Guide
The parent companies of some of our favorite organic and natural brands contributed nearly half of the $46 million spent on the deceitful advertising that sunk Prop 37, the California Right to Know GMO labeling initiative. How do we prevent Pepsi, Kellogg’s and other multinational Junk Food Kings from pouring money into anti-GMO campaigns in Washington, Vermont, and other states?
Millions of consumers need to send these Traitor Brands a clear message: If they continue to side with Monsanto and the rest of the chemical companies, instead of with the consumers who have made them wildly profitable, we won’t buy their organic brands.
Why not just boycott the parent company brands? Those of us who support organics rarely buy products like Diet Pepsi or Kellogg’s Genetically-Modified-Sugar-Coated Frosted Flakes. The only way to pressure Big Food is to boycott the brands we actually buy. Brands like Kashi, Naked Juice, Horizon, Silk, Honest Tea and yes, even Ben & Jerry’s.
Let’s be clear. These Big Food companies are gobbling up organic brands to make money and to greenwash the fact that industrial agriculture, factory farms, and their so-called “conventional” brands are undermining public health and destroying the environment and climate stability. They recognize the huge profit potential in the fast-growing organic and natural markets. They want our business. If we stop buying their organic and so-called “natural” brands, they know there’s a good chance we’ll find alternative brands. We might never look back.
America’s Traitor Brands can redeem themselves. All they have to do is publicly – and financially – support the consumer’s right to know about GMOs, beginning with I-522 Label It WA, a Washington State labeling initiative planned for November 2013. And while they’re at it, they should tell their parent companies to stop opposing our right to know.
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Join the nearly 15,000 people who have already signed the boycott pledge
Learn more about the boycott
To order printed copies of the boycott guide or poster call 218-226-4164 or email email@example.com
Perspectives on Prop 37 (Plus a New GMO-Free Zone in US)
First of all, let’s celebrate with San Juan County, Washington, for passing its GMO-Free County initiative. Growing GMOs in the San Juan Islands will shortly be illegal. Thanks to all the great volunteers (and the 60% of the voters) who made that possible. I had the great pleasure of doing a speaking tour on three of the islands in September; their campaign was truly an inspiration. Well done San Juan County!
Prop 37 California’s Prop 37 campaign was the latest (and greatest) expression of the rising anti-GMO tide in the US that has swelled over the last 2-3 years. Other expressions have included the popularity of the Non-GMO label in grocery stores, the huge number of activists working on GMO issues, the unprecedented GMO coverage in the media, and the 19 state legislatures that considered GMO labeling bills. These are all early signs of a coming tipping point of consumer rejection. What sets Prop 37 apart, however, was how profoundly it has accelerated anti-GMO sentiment in both quantity and quality.
Huge numbers of people became aware for the first time that they were eating GMOs—we have changed the whole conversation. And numerous actors, chefs, musicians, artists, filmmakers, politicians, comedians, and others chimed in support of our side for the very first time. Being against GMOs or pro-labeling has clearly become cool.
From the quality perspective, I was blown away by the enthusiasm, competence, and utter devotion of the California volunteers. What I witnessed in the more than 50 events I attended throughout the state over the last 90 days was totally unique in my experience. The depth and solidarity of commitment to this issue is profoundly established.Although we narrowly lost on the vote, the campaign has propelled our movement forward onto a whole new platform. I am more confident and optimistic than ever that we will soon achieve the tipping point that we all desire.Please forward this email to other Prop 37 supporters. Please subscribe to our newsletter, Spilling the Beans, as we can’t wait to share some of the plans that are taking shape.Congratulations to all those involved. And remember, this was part of a rising tide that is still rising!
Jeffrey M. Smith
The Institute for Responsible Technology Food Policy Fund is a 501(c)(4) non-profit organization engaging in advocacy and legislative lobbying activities.
It’s been a month since I posted a blog, and that’s mostly because I had several interns here. We had quite the time gardening, fermenting, playing with various herbs, etc. One of our movie nights was spent watching GENETIC ROULETTE. Good grief! Although there was little I didn’t already know, seeing the whole deal spelled out in horrifying detail made a huge impact (on all of us).
I cannot stress this enough: GMO/GE foods are poison. Period. As of today, Monsanto, other bio-tech companies, and a consortium of mainstream food conglomerates have spent an estimated $40 MILLION to defeat California’s Prop 37, which is just to LABEL GMO food. Many other countries require this, and Monsanto, etc. sells to them, but they are doing their best to defeat the labeling initiative in CA, and mostly through lies, distortions, exaggerations and outright threats.
PLEASE help. Go HERE to donate $$.
Go HERE to volunteer (you don’t have to live in CA).
Go HERE to sign up to do phone calls.
This is about OUR food supply, and OUR health. Whether you are a Democrat, Republican, Independent, Libertarian, Green, or other party, this vote is about whether regular folks, citizens of California (and eventually all of us) can require large powerful for-profit companies to actually tell us if the food they are selling us is genetically engineered. We can’t exercise choice if we are denied the information with which to make that choice….
|J.M Smucker||$20, 395.80||
|Campbell Soup Co.||$5,340.56||
To read the article that accompanies this depressing list, you can GO HERE.
We’re taking a brief hiatus from fermentation to report on the latest political action and scientific studies regarding GMO food, and the fight to at least label the stuff.
For studies on animals that show GMO food is detrimental to their health (and oh by the way, we are animals also!) please go HERE for an excellent article by Jeffery Smith, author of Seeds of Deception.
For info on what natural foods may be contaminated with GMO, please read HERE
More HERE from Jeffery Smith about the current political fight to control/label GMO’s, and how we really need grassroots action.
The Institute for Responsible Technology has filed a legal petition asking the FDA to demand labeling of GMO foods. If you go HERE you can sign the petition as well as see a video. Then you can pass this along to your network of friends.
The Global Justice Ecology Project has a petition to try to stop a huge planting of GE trees in the southeast. You can go HERE to read more about this spectacularly bad idea and sign a petition.
Citizen’s For Health, a consumer watchdog organization, has info HERE about the Right2Know March on Washington to demand the labeling of GMO foods.
And last but never least, you can go to the Organic Consumer’s Association homepage HERE for lots of current info on everything happening to slow/stop/label GMO foods internationally.
I am reminded of various campaigns I have participated in over the years: our actions really do matter. The more we are told they do not, the more we realize we are making an impact.